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Corporate Personality

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Chapter Summary

Thoughts on the relationship between a collective and an individual personality have assumed a prominent place in the investigation of Henry Wheeler Robinson. His studies resulted in the hypothesis of the corporate personality. The three previous considerations verbalize basic characteristics of the corporate personality. "The first is that there can never be any ultimate and exclusive antithesis" between the group and the individual. "The second point is that there was much more fluidity in the ancient conception of both the group and the individual". "The third point is that in the interpretation of the contemporary social order, the individual tends to project his own idea of himself". The most important contribution is provided by the second point, in which he examines the rise of individualism within group consciousness as a result of the role of prophets with their experiences of an individual relationship, which God has entered with them.

Keywords: contemporary social order; corporate personality; group consciousness; Henry Wheeler Robinson; individualism



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