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Tempting Fate: The Future Of U.S. Public Diplomacy

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Chapter Summary

The purpose of this chapter is to investigate the intellectual and practical development of public diplomacy, with a specific focus on United States (U.S.) public diplomacy, in an effort to identify factors that influenced public diplomacy's development in the past and examine issues that will be important to public diplomacy's advancement in the future. The chapter concludes that there is a critical need for clarity and agreement on fundamental aspects of public diplomacy that have stifled its development and may diminish its future. It also concludes that the widely-accepted view of public diplomacy as a "power" resource has impeded public diplomacy's development both in theory and in practice. In contemplating next steps in public diplomacy's theoretical and practical development, the relational framework proposed in the chapter lays out a promising way forward.

Keywords: U.S. Information Agency (USIA); United States (U.S.) public diplomacy



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