Cookies Policy

This site uses cookies. By continuing to browse the site you are agreeing to our use of cookies.

I accept this policy

Find out more here

Factors of E-book Use Intentions: Perspective of Students in a Developing Country

No metrics data to plot.
The attempt to load metrics for this article has failed.
The attempt to plot a graph for these metrics has failed.
The full text of this article is not currently available.

Brill’s MyBook program is exclusively available on BrillOnline Books and Journals. Students and scholars affiliated with an institution that has purchased a Brill E-Book on the BrillOnline platform automatically have access to the MyBook option for the title(s) acquired by the Library. Brill MyBook is a print-on-demand paperback copy which is sold at a favorably uniform low price.

Access this article

+ Tax (if applicable)
Add to Favorites
You must be logged in to use this functionality

image of Perspectives on Global Development and Technology
For more content, please see Journal of Developing Societies.

E-books are regarded as a new, digital way to access reading material and as a learning tool for students. Therefore, South African institutions of higher learning are spending increasing amounts of money on the provision of e-books for use by students. However, the extent to which students will accept e-books remains unclear. This paper is aimed at examining the factors of e-book use intentions among students in tertiary education, based on theoretical considerations rooted in UTAUT. Data used in the analysis was sourced from 544 participating students from five institutions of higher learning using a structured questionnaire. Results of the analysis identified performance expectancy, social influence and facilitating conditions as salient factors of e-book use intentions among tertiary students. Interestingly, gender and e-book use experience had no significant moderating effect of the factors of use intention examined in this study. The implications of these findings on the efforts aimed at promoting a more enthusiastic acceptance of e-books among tertiary students are highlighted in this paper.

Affiliations: 1: University of Johannesburg


Full text loading...


Data & Media loading...

1. AbuShanab E. , Pearson J. "“Internet banking in Jordan: The unified theory of acceptance and use of technology ( utaut) perspective.”" Journal of Systems and Information Technology 2007 Vol 9 1 78 97
2. Aharony N. "“Mobile libraries: librarians’ and students’ perspectives.”" College & Research Libraries 2014 Vol 75 2 202 217
3. Akbar F. "“What affects students’ acceptance and use of technology?.”" 2013 Unpublished master’s dissertation. Pittsburgh, pa, Carnegie Mellon University
4. Alaiad A. , Zhou L. "“The determinants of home healthcare robots adoption: An empirical investigation.”" International Journal of Medical Informatics 2014 Vol 83 11 825 840
5. Al Awadhi S. , Morris A. "“The use of the utautmodel in the adoption of e-government services in Kuwait.”" 2008 Accessed on November 11, 2014 Proceedings of the 41st Annual Hawaii International Conference on System Sciences (HICSS 2008) 1 11 ( )
6. Al-Gahtani S.S. "“Testing for the applicability of the tammodel in the Arabic context: Exploring an extended tamwith three moderating factors.”" Information Resources Management Journal 2008 Vol 21 4 1 26
7. Al-Harby F. , Qahwaji R. , Kamala M. "“Users’ acceptance of secure biometrics authentication system: Reliability and validate of an extended utautmodel.”" Networked Digital Technologies 2010 Vol 87 254 258
8. Al Imarah A. , Zwain A. , Al-Hakim L. "“The Adoption of e-government services in the Iraqi higher education context: An application of the utautmodel in the University of Kufa.”" Journal of Information Engineering and Applications 2013 Vol 3 10 77 84
9. Association of American Publishers eBooks are now fully embedded in the format infrastructure of Trade book publishing 2013 Accessed on December 12, 2014 ( )
10. Bauer R.A. Hancock R.S. 1960 “Consumer behaviouras risk-taking,” in Dynamic marketing for a changing world: Proceedings of the 43rd National Conference of the American Marketing Association 389 398
11. Belanche D. , Casaló L. , Guinalí M. "“Website usability, consumer satisfaction and the intention to use a website: The moderating effect of perceived risk.”" Journal of Retailing and Consumer Services 2012 Vol 19 124 132
12. Blynko B. "“Global survey offers insight into libraries’ use of ebooks.”" Information Today 2007 Vol 24 7 22 35
13. Buchanan T. , Buchanan P. , Saunders G. "“Factors affecting faculty use of learning technologies: implications for models of technology adoption.”" Journal of Computing in Higher Education 2013 Vol 25 1 1 11
14. Chan K.Y. , Gong M. , Xu Y. , Thong J.Y.L. "“Examining User Acceptance of sms: An Empirical Study in China and Hong Kong,”" 2008 Proceedings of 12th Pacific Asia Conference on Information System July 3-7 Suzhou, China
15. Gao T. , Deng Y. "“A study on users’ acceptance behavior to mobile e-books application based on utautmodel.”" 2012 Paper presented at IEEE International Conference on Computer Science and Automation Engineering June Beijing, China
16. Ghalandari K. "“The Effect of performance expectancy, effort expectancy, social influence and facilitating conditions on acceptance of e-banking services in Iran: The moderating role of age and gender.”" Middle-East Journal of Scientific Research 2012 Vol 12 6 801 807
17. Gupta B. , Dasgupta S. , Gupta A. "“Adoption of ictin a government organization in a developing country: An empirical study.”" The Journal of Strategic Information Systems 2008 Vol 17 2 140 154
18. Hsu C. , Lu H. "“Why do people play on-line games? An extended tamwith social influences and flow experience.”" Information & Management 2004 Vol 41 7 853 868
19. Hsu C. , Chen M. , Chang K. , Hsieh A. "“Adopting the extension of utautmodel to investigate the determinants of e-book adoption.”" 2014 Paper presented at the 2014 Information Science, Electronics and Electrical Engineering (ISEEE) Conference April 26-26 Sapporo, Japan
20. Ilie V. , Van Slyke C. , Green G. , Hao L. "“Gender differences in perceptions and use of communication technologies: A diffusion of innovation approach.”" Information Resources Management Journal 2005 Vol 18 3 16 31
21. Jin C. "“Adoption of e-books among college students: The perspective of an integrated tam.”" Computers in Human Behavior 2014 Vol 41 471 477
22. Kaba B. , Touré B. "“Understanding information and communication technology behavioral intention to use: Applying the utautmodel to social networking site adoption by young people in a least developed country.’’" Journal of the Association for Information Science and Technology 2014 Vol 65 8 662 1674
23. Khechine H. , Lakhal S. , Pascot D. , Bytha A. "“ utautModel for Blended Learning: The Role of Gender and Age in the intention to use webinars.’’" Interdisciplinary Journal of E-Learning and Learning Objects 2014 Vol 10 33 52
24. Kumbhar R. "“E-books: Review of research and writing during 2010.”" The Electronic Library 2012 Vol 30 6 777 795
25. Kwon W.S. , Noh M. "“The influence of prior experience and age on mature consumers’ perceptions and intentions of Internet apparel shopping.’’" Journal of Fashion Marketing and Management: An International Journal 2010 Vol 14 3 335 349
26. Lin J. , Chan H. , Jin Y. "“Instant messaging acceptance and use among college students.”" 2004 A paper presented at the Asian Pacific Information Systems Conference July 8-11 Shanghai, China
27. Maillet É. , Mathieu L. , Sicotte C. "“Modeling factors explaining the acceptance, actual use and satisfaction of nurses using an electronic patient record in acute care settings: An extension of the utaut.’’" International journal of medical informatics 2015 Vol 84 1 36 47
28. Minčić-Obradović K. E-books in academic libraries 2011 Witney, Oxford Chandos Publishing
29. Muir L. , Hawes G. "“The case for e-book literacy: Undergraduate students’ experience with e-books for course work.’’" The Journal of Academic Librarianship 2013 Vol 39 3 260 274
30. Nelson M. "“E-Books in Higher Education: Nearing the End of the Era of Hype?”" educauseReview 2008 Vol 43 2 1 10
31. Oh J. , Yoon S. "“Predicting the use of online information services based on a modified utautmodel.”" Behavior and Information Technology 2014 Vol 33 7 716 729
32. Poon J. "“Empirical analysis of factors affecting the e-book adoption-research agenda.”" Open Journal of Social Sciences 2014 Vol 2 51 55
33. Publishers Association of South Africa Annual book publishing industry survey 2013 Accessed on January 8, 2015 ( )
34. Publishing technology Nielsen and Enders analysis on eBook growth and the ‘imminent’ eBook plateau 2014 Retrieved January 4 2015 from
35. Raman A. , Don Y. , Khalid R. , Hussin F. , Omar M. , Ghani M. "“Technology acceptance on smart board among teachers in Terengganu using utautmodel.”" Asian Social Science 2014 Vol 10 11 84 91
36. Rana N. , Dwivedi Y. , Williams M. "“Evaluating alternative theoretical models for examining citizen centric adoption of e-government.”" Transforming Government: People, Process and Policy 2013 Vol 7 1 27 49
37. Rasheed J. , N. Shiratuddin N. "“The moderating effect of gender on behavioral intention to use Iris authentication approach for public authentication among Nigerian users of public terminals.’’" Jurnal Sistem Teknik Industri 2009 Vol 10 3 918 922
38. Sun Y. , Bhattacherjee A. , Ma Q. "“Extending Technology Usage to Work Settings: The Role of Perceived Work Compatibility in erpImplementation.”" Information & Management 2009 Vol 46 4 351 356
39. Terpend R. , Gattiker T. , Lowe S. "“Electronic Textbooks: Antecedents of Students’ adoption and learning outcomes.”" Decision Sciences Journal of Innovative Education 2014 Vol 12 2 149 173
40. Tan P.J.B. "“Applying the utautto understand factors affecting the use of English e-learning websites in Taiwan.”" Sage Open 2013 Accessed on June 2 2014 Vol 3 4 ( )
41. Uys L. , Gwele N. Curriculum Development in nursing: Process and innovation 2005 Routledge, New York
42. Venkatesh V. , Morris M. , Davis G. , Davis F. "“User acceptance of information technology: Toward a unified view.”" misQuarterly 2003 Vol 27 3 425 478
43. Venkatesh V. , Thong J.Y. , Chan F.K. , Hu P.J.H , Brown S.A. "“Extending the two‐stage information systems continuance model: Incorporating utautpredictors and the role of context.”" Information Systems Journal 2011 Vol 21 6 527 555
44. Walton E. "“Why undergraduate students choose to use e-books.”" Journal of Librarianship and Information Science 2013 Vol 46 4 263 270
45. Yu C. "“Factors affecting individuals to adopt mobile banking: Empirical evidence from the utautmodel.”" Journal of Electronic Commerce Research 2012 Vol 13 2 104 121
46. Zinn S. , Langdown N. "“E-book usage amongst academic librarians in South Africa.”" South African Journal of Libraries and Information Science 2011 Vol 77 2 104 115

Article metrics loading...



Can't access your account?
  • Tools

  • Add to Favorites
  • Printable version
  • Email this page
  • Subscribe to ToC alert
  • Get permissions
  • Recommend to your library

    You must fill out fields marked with: *

    Librarian details
    Your details
    Why are you recommending this title?
    Select reason:
    Perspectives on Global Development and Technology — Recommend this title to your library
  • Export citations
  • Key

  • Full access
  • Open Access
  • Partial/No accessInformation