Cookies Policy

This site uses cookies. By continuing to browse the site you are agreeing to our use of cookies.

I accept this policy

Find out more here

The Messages and Practices of the European Union’s Public Diplomacy

No metrics data to plot.
The attempt to load metrics for this article has failed.
The attempt to plot a graph for these metrics has failed.
The full text of this article is not currently available.

Brill’s MyBook program is exclusively available on BrillOnline Books and Journals. Students and scholars affiliated with an institution that has purchased a Brill E-Book on the BrillOnline platform automatically have access to the MyBook option for the title(s) acquired by the Library. Brill MyBook is a print-on-demand paperback copy which is sold at a favorably uniform low price.

Access this article

+ Tax (if applicable)
Add to Favorites
You must be logged in to use this functionality

image of The Hague Journal of Diplomacy

This article examines the messages and practices of the European Union’s public diplomacy. Public diplomacy is conceptualized as a modality of diplomacy that seeks to influence foreign political discourses. The influence sought by the EU through its messages relates to the projection of its identity as an actor and to the diffusion of its own normative foundation, which are potentially conflicting objectives. EU public diplomacy is characterized by its decentralized nature, where the European Commission’s delegations in third states are the most important actors in the network ‘doing’ EU public diplomacy. The article concludes that the network organization of EU public diplomacy, although giving rise to important problems of coherence, is well adapted to the current patterns of diplomatic interaction and the pursuit of EU strategic objectives, and indeed is more effective than a more unitary actor that was able to speak with a single voice in international relations.

Affiliations: 1: Department of International Relations, Faculty of Social Science, University of the Basque Country Leioa Campus, PO Box 644, E-48080 Bilbao Spain, Email:


Full text loading...


Data & Media loading...

Article metrics loading...



Can't access your account?
  • Tools

  • Add to Favorites
  • Printable version
  • Email this page
  • Subscribe to ToC alert
  • Get permissions
  • Recommend to your library

    You must fill out fields marked with: *

    Librarian details
    Your details
    Why are you recommending this title?
    Select reason:
    The Hague Journal of Diplomacy — Recommend this title to your library
  • Export citations
  • Key

  • Full access
  • Open Access
  • Partial/No accessInformation