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Aiming at Liberation: Al-Manar Media Campaigns against the Israeli Occupation of Southern Lebanon (1998–2000)

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On May 25, 2000 Israeli forces withdrew from southern Lebanon after 22 years of occupation. The role Hezbollah's media played in achieving liberation has been regarded as significant. Media campaigns were conducted to unite the Lebanese people against their foreign occupier (the Israeli military forces) and in support of the Lebanese resistance in southern Lebanon, mainly Hezbollah's Islamic resistance. This article will look into Hezbollah's media plan and the role Al-Manar TV, affiliated to Hezbollah, played in implementing this media strategy. The article argues that Hezbollah decided to use the media systematically, as one of the tools to achieve liberation of southern Lebanon from Israeli occupation. To illustrate this proposition, the article analyzes Al-Manar journalists' performance during the period starting from 1998 and leading up to May 25, 2000, the day of Liberation. The performance of Al-Manar journalists will be presented and examined in relation to propaganda principles and techniques. This article argues that particular kinds of journalism realize a distinct form of propaganda in the particular context of occupation and resistance – liberation propaganda.


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